Brief
Saint needed food photography for their website launch that is equally as divine as it is deviant
Solution
A photo series of the 7 virtues and 7 vices juxtaposed against each other as place settings for the different sections of the menu. These images become interactive and live on the website to demonstrate how there’s a lil good in the bad, and a lil bad in the good.
![](https://cdn.myportfolio.com/088a07dc-194d-4e34-a9dd-91e4e38ad7aa/d39f8f56-484c-4466-99ad-e7c284fe8147_rw_1920.jpg?h=b5061fcf36c39c1ceb71c785a8633e9d)
![](https://cdn.myportfolio.com/088a07dc-194d-4e34-a9dd-91e4e38ad7aa/99382d7a-3d11-4759-8263-a77ec15a8718_rw_1920.gif?h=3c8d183d76641c94a93f2e33aaed8b76)
![](https://cdn.myportfolio.com/088a07dc-194d-4e34-a9dd-91e4e38ad7aa/9deedcf0-efd3-483c-9caf-1cb9371f6ac0_rw_3840.jpg?h=96e75d303375ceca378129e325d28f8d)
![](https://cdn.myportfolio.com/088a07dc-194d-4e34-a9dd-91e4e38ad7aa/3f54abaa-a1be-47e0-b026-5047c3391fe1_rw_1920.jpg?h=818f0e11f7c836ab9f6ce98f71e15c63)
![](https://cdn.myportfolio.com/088a07dc-194d-4e34-a9dd-91e4e38ad7aa/843fc073-55b6-40cf-9a0e-f68a580f3279_rw_1920.jpg?h=6fa5f7d674e24db6a75774c87a240df7)
![](https://cdn.myportfolio.com/088a07dc-194d-4e34-a9dd-91e4e38ad7aa/5c0027ae-26fe-4a92-9d48-1aa027c0ee26_rw_3840.jpg?h=a8b23f7d4f2f42dabaff3b78999ccd9a)
![](https://cdn.myportfolio.com/088a07dc-194d-4e34-a9dd-91e4e38ad7aa/0ada03ef-abd0-4254-80d1-72f5658ad70b_rw_1920.jpg?h=7d304a5d0abdb6168bba85970cf4b741)
![](https://cdn.myportfolio.com/088a07dc-194d-4e34-a9dd-91e4e38ad7aa/9fc9d388-d5f5-42b2-bb0d-f2c7e3c84d4e_rw_1920.jpg?h=4784e8f696777c91a47ef2f48cdf2b3c)
![](https://cdn.myportfolio.com/088a07dc-194d-4e34-a9dd-91e4e38ad7aa/a58b7d54-d6cb-43a9-bbf6-92fd52463f25_rw_600.jpg?h=0a087e9f6caa1aa3a8d447d5cee8324f)
![](https://cdn.myportfolio.com/088a07dc-194d-4e34-a9dd-91e4e38ad7aa/18c86f11-e268-4bb5-a0e8-c03cb6b41ba5_rw_600.jpg?h=7b51f857307bd165da5d411546fed094)
![](https://cdn.myportfolio.com/088a07dc-194d-4e34-a9dd-91e4e38ad7aa/dd756f85-46b9-431b-9227-0cd3726bcb11_rw_3840.jpg?h=befea0a66a47d4931e09c884f0f40482)
![](https://cdn.myportfolio.com/088a07dc-194d-4e34-a9dd-91e4e38ad7aa/78b58d8b-3b4d-417a-857b-1659414796f3_rw_3840.jpg?h=492a35834cc30d38cd9c905e9d896b43)
![](https://cdn.myportfolio.com/088a07dc-194d-4e34-a9dd-91e4e38ad7aa/71aada51-8f98-4ef8-a8e7-6658a4fb1386_rw_3840.jpg?h=53d8608202a854dd4a796f622794d506)
fin
Agency and Creative Director: Grid Worldwide with Jan-Hendrik Labuschagne
Art Direction: André de Jager
Photographer: Paul Samuels