![](https://cdn.myportfolio.com/088a07dc-194d-4e34-a9dd-91e4e38ad7aa/363aa1fd-c415-4423-b84c-226d13356516_rw_1200.jpg?h=54d71066922894362dcf10ab14ef37ae)
![](https://cdn.myportfolio.com/088a07dc-194d-4e34-a9dd-91e4e38ad7aa/acb48c8e-9ba4-4ace-b2cd-36584efcd219_rw_1920.jpg?h=5dda190f90a27eef5404285ba80a0b36)
![](https://cdn.myportfolio.com/088a07dc-194d-4e34-a9dd-91e4e38ad7aa/97a007da-aee9-4409-b91b-3e988ae8957a_rw_1920.jpg?h=88a744a37cf1e7f1cf2db695463fa592)
Brief
Create a name and branding for a new Lebanese restaurant that stands for bringing people together over food. Lebanon is filled with people from all walks of life who need a place to come together and celebrate what they have in common.
Solution
Uniun - an ambigram that retains it’s meaning no matter your perspective. By using venn diagrams as a brand device we illustrated how seemingly unrelated things can come together in unison.
![](https://cdn.myportfolio.com/088a07dc-194d-4e34-a9dd-91e4e38ad7aa/0a28d5cc-3611-4e6f-8413-e1579035e5cf_rw_1920.jpg?h=36429d968a8c28e4b28e1b610e556c5e)
![](https://cdn.myportfolio.com/088a07dc-194d-4e34-a9dd-91e4e38ad7aa/b8dc0143-af67-4e01-925f-677d71f54240_rw_1920.jpg?h=118b0ddea7b48f74f217e2c0b56cd63c)
![](https://cdn.myportfolio.com/088a07dc-194d-4e34-a9dd-91e4e38ad7aa/b6ccd669-bf9e-4b8d-876c-ccc573d7c963_rw_1920.jpg?h=e8117f9ee20ca7bdcbcf5ad093ee49ac)
![](https://cdn.myportfolio.com/088a07dc-194d-4e34-a9dd-91e4e38ad7aa/cc6c6c2d-04f7-44c5-bc18-062b5668d8bd_rw_1920.jpg?h=039a8e2b7fa07085980562d801ebff6f)
![](https://cdn.myportfolio.com/088a07dc-194d-4e34-a9dd-91e4e38ad7aa/1a257d9b-4db5-4da6-90a5-7f93a6a6488b_rw_600.jpg?h=2328eb2d9187c367c4820cde6bdddb8b)
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![](https://cdn.myportfolio.com/088a07dc-194d-4e34-a9dd-91e4e38ad7aa/083c0b1b-a978-45a4-8f17-80235f0dfeb3_rw_3840.jpg?h=c3a6ee3115bf9614fa8c0f94d441300a)
![](https://cdn.myportfolio.com/088a07dc-194d-4e34-a9dd-91e4e38ad7aa/02faea5d-9419-4b10-a528-c6cc6cd3e058_rw_1920.jpg?h=1082aef6e95af662e79c8606c1c6fafb)
![](https://cdn.myportfolio.com/088a07dc-194d-4e34-a9dd-91e4e38ad7aa/48917352-5ce6-4457-b5bc-63365a05f142_rw_1920.jpg?h=15cd8283f9bce6919c235891f31ad9c7)
![](https://cdn.myportfolio.com/088a07dc-194d-4e34-a9dd-91e4e38ad7aa/47e8bee6-efdf-49f1-80e1-bd1620fed496_rw_3840.jpg?h=697004541543e35a8b85409d1ee1a4df)
![](https://cdn.myportfolio.com/088a07dc-194d-4e34-a9dd-91e4e38ad7aa/77223cdb-3882-4cb7-9299-2f2bba832cbb_rw_1920.jpg?h=9075d56f9dee3d7b879431712a12070f)
![](https://cdn.myportfolio.com/088a07dc-194d-4e34-a9dd-91e4e38ad7aa/be9bf286-aba7-47cd-b89f-e3feb5a6a821_rw_1920.jpg?h=54d9c8d046e81003a7386fdf3a620bf4)
![](https://cdn.myportfolio.com/088a07dc-194d-4e34-a9dd-91e4e38ad7aa/358b2021-d22b-4f25-8cd2-e2c5c36a208a_rw_1920.jpg?h=f3c6307a55fef8d7749cd0ab5758d4de)
![](https://cdn.myportfolio.com/088a07dc-194d-4e34-a9dd-91e4e38ad7aa/0a469c71-ccae-4942-9ce9-71a4a540a039_rw_1920.jpg?h=7fde3787d0a91697d4eab4162c466c72)
![](https://cdn.myportfolio.com/088a07dc-194d-4e34-a9dd-91e4e38ad7aa/1b16dc46-64aa-4340-b951-a942184a412a_rw_3840.jpg?h=35313246e9dc06cf20c90b990401bb2d)
![](https://cdn.myportfolio.com/088a07dc-194d-4e34-a9dd-91e4e38ad7aa/fdae67dc-53db-4ef8-b9cc-d15a4ab4406b_rw_1200.jpg?h=5a06ba43e4fe1b2f5afc638802f2efcd)
fin
Agency and Creative Director: KesselsKramer with Gijs van den Berg
Design and Copywriting: André de Jager, Ayesha Kaprey